Microsoft’s recent bid to try and score Yahoo! was unexpected, to say the least. There are all kinds of rumors surrounding this offer, some good and some bad. All we can really do right now is wait and see if it actually happens and what will become of it. Here are my initial thoughts.I think the only reason that Microsoft is doing this is to gain users. There’s no other reason, frankly, that I can think of. They want to gain users in order to compete with Google. They need to address the Google problem before it gets too big. I think they’ll dissolve the Yahoo services and morph them into the existing Windows Live and MSN services to create a more integrated environment. After all, Microsoft already provides many of Yahoo’s existing services. Yahoo should disappear shortly after this happens.
Also, I don’t think Yahoo is the only company that Microsoft has its eye on. There are plenty more companies out there and there are plenty that Microsoft could benefit from buying. Ultimately, I think Microsoft’s goal is to build up a strong user base to compete with Google, because if they don’t, they’re going to be in trouble.
I think Microsoft’s decision to expand will work out for them in the end. Microsoft is a good company (despite what some say) and I’m sure that this venture will help them combat Google. I’m interested to see what will become of this. We’ll just have to wait and see what happens.
